LG GX vs E9 : What is the Reason to Choose LG GX?

If you are looking for 4K OLED TV that looks astonishing when it’s wall mounted, I’m sure that LG GX and E9 are two options that should be on your mind. LG GX comes with Gallery design while LG E9 comes with Glass TV design. LG GX comes with three screen size options : 77-Inch (OLED77GXPUA), 65-Inch (OLED65GXPUA) and 55-Inch (OLED55GXPUA) while LG E9 was released with only two screen size options : 65-Inch (OLED65E9PUA) and 55-Inch (OLED55E9PUA). What is the reason to choose the new LG GX that usually offered at the higher price than LG E9? In this article, we will talk about similarities and differences of LG GX and E9 to find out what is the reason to choose LG GX.

LG GX and E9 Similarities

Since they both introduced as two special LG 4K OLED TV models, we can find that there are a number of similarities between LG GX and E9. Their similarities can be found in the table below.

LG GX LG E9
Display Technology OLED OLED
Display Resolution 4K UHD 4K UHD
Color Technology
  • Intense Color
  • Billion Rich Colors
  • Advanced Color Enhancer
  • True Color Accuracy Pro
  • Intense Color
  • Billion Rich Colors
  • Advanced Color Enhancer
  • True Color Accuracy Pro
Clarity Technology
  • Quad Step Noise Reduction
  • Frequency Based Sharpness Enhancer
  • Quad Step Noise Reduction
  • Frequency Based Sharpness Enhancer
Contrast Technology
  • Ultra Luminance Pro
  • Face Enhancing
  • Ultra Luminance Pro
  • Object Depth Enhancer
HDR Support
  • Cinema HDR (Dolby Vision, HDR10, HLG)
  • HDR Dynamic Tone Mapping Pro
  • Cinema HDR (Dolby Vision, HDR10, HLG)
  • HDR Dynamic Tone Mapping Pro
Gaming Technology
  • G-SYNC
  • VRR (Variable Refresh Rate)
  • ALLM (Auto Low Latency Mode)
  • G-SYNC
  • VRR (Variable Refresh Rate)
  • ALLM (Auto Low Latency Mode)
Smart TV Platform WebOS with LG ThinQ AI WebOS with LG ThinQ AI
Google Assistant & Amazon Alexa Compatible Compatible
Remote Control Magic Remote Control Magic Remote Control
Built-in Wi-fi 802.11ac 802.11ac
Sound Technology
  • 4.2Ch 60W
  • Dolby Atmos
  • WiSA ready (Separate Dongle)
  • 4.2Ch 60W
  • Dolby Atmos
  • WiSA ready (Separate Dongle)
HDMI/ USB Inputs 4/3 4/3
LG GX
LG GX

The table of similarities above shows us the similarities of LG GX and E9. I’m sure that it’s a good idea for us to talk more about those similarities.

1. OLED Display with 4K UHD Resolution

Both of LG GX and E9 come with OLED display. OLED display is able to bring pixel dimming that allows us to enjoy perfect black and infinite contrast since its pixel can be completely powered off and dimmed autonomously.

2. Clarity Technology

Both of LG GX and E9 comes with two main clarity technology, Quad Step Noise Reduction and Frequency Based Sharpness Enhancer. Quad Step Noise Reduction is able to reduce on screen noise on the screen of those two TVs especially from upscaled non 4K contents while Frequency Based Sharpness Enhancer can bring sharper details for the picture delivered on the screen of those two TVs.

3. Color Technology

With OLED display, both of LG GX and E9 can deliver intense billion rich color on their screen. We can also find that the color of those two TVs are also improved by Advanced Color Enhancer and True Color Accuracy Pro that can bring more natural and accurate color details on the screen of those two TVs.

4. Contrast Technology

OLED panels is able to bring perfect black and infinite contrast on the screen of LG GX and E9 since It can delivers pixel level dimming. Additionally, We can also find Ultra Luminance Pro and Face Enhancing integrated with LG GX while Ultra Luminance Pro and Object Depth Enhancer are integrated with LG E9. Ultra Luminance Pro is able to bring better peak brightness on the screen of LG GX and E9 while Face Enhancing and Object Depth Enhancer works similarly to reproduce greater depth and textures for the objects on the picture delivered by those two TVs.

5. Motion and Gaming Technology

Both of LG GX and E9 come with OLED panels that technically are capable of a refresh rate of as low as 0.001ms. With their OLED panels, we can enjoy fluid motion images for our favorite action movies and sports as well as experience non lagging gaming experience when we use those two TVs as our gaming monitor. To bring more immersive gaming experience, we can also find that both of LG GX and E9 are already G-SYNC compatible while also come with VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode).

6. Smart TV Platform & Remote Control

WebOS is integrated as the smart TV platform of both LG GX and E9. WebOS can delivers wide range of premium entertainment from our favorite content providers with fast internet connection provided by 802.11ac wireless attached to those two TVs. We can also run additional smart apps on the screen of LG GX and E9 since WebOS is also connected to LG Contents/Apps store. Magic remote is included with both LG GX and E9 to help you control those two TVs conveniently with its smart functions (Point, Click, Scroll, Voice). Both of LG GX and E9 also can be controlled with Google Assistant and Amazon Alexa since they are both already supported by LG ThinQ AI integrated with WebOS.

7. Sound Technology

The internal speaker system of LG GX and E9 are similar. They both come with 4.2Ch 60W speaker system that powered by Dolby Atmos. It basically can brings rich and quite powerful sound for LG GX and E9. But if you are looking for more powerful surround sound, you can indeed attach additional soundbar easily to those two TVs. We can also find that both of LG GX and E9 are already WiSA ready with additional dongle so that you can attach Wireless soundbar using WiSA to those two TVs.

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LG GX and E9 Differences

After we talk about their similarities, now let’s talk more about the differences of LG GX and E9. Before we talk further about their differences, let’s take a look at their table of differences below.

LG GX LG E9
TV Design Gallery TV Design Glass TV Design
Bezel Depth
  • 77-Inch & 55-Inch : 0.9″
  • 65-Inch : 0.8″
2″ (65-Inch & 55-Inch)
Upscaling Technology AI Upscaling 4K Upscaler
Advanced Contrast Enhancer YES NO
Dolby Vision IQ Support YES NO
Picture Processor α9 Gen 3 AI Processor 4K α9 Gen 2 Intelligent Processor
AI Picture Pro YES NO
Price Higher Lower
77-Inch (OLED77GXPUA)

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65-Inch (OLED65GXPUA)

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55-Inch (OLED55GXPUA)

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65-Inch (OLED65E9PUA)

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55-Inch (OLED55E9PUA)

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LG E9
LG E9

Based on their table of differences above, we can talk more about the differences between LG GX and E9.

1. TV Design & Bezel Depth

If we look at their TV design, we can find that LG GX and E9 comes with slightly different design. LG GX comes with design named Gallery design while LG E9 comes with Glass TV design. Gallery design is the improvement model of Glass TV design. We can find that the bezel depth of LG GX is only 0.9″ (77-Inch and 55-Inch) and 0.8″ (65-Inch) while the bezel depth of LG E9 is 2″. Gallery design with very thin bezel depth allows no gap from screen to wall when LG GX is wall mounted.

2. Upscaling Technology & Picture Processor

We can find that the upscaling technology of LG GX and E9 are different. LG GX comes with AI Upscaling while LG E9 comes with 4K Upscaler. While both of those upscaling technology can upscale non 4K contents into near 4K picture quality, we can find that AI Upscaling is able to bring better upscaling result with AI technology. We can also find that the color, clarity and contrast of the picture delivered on the screen of LG GX and E9 are optimized by picture processor. Both of LG GX and E9 comes with α9 processor, but they are indeed different in version. LG GX comes with α9 Gen 3 while LG E9 comes with α9 Gen 2. α9 Gen 3 comes as the newer as well as improved version of α9 Gen 2 so that It can delivers better optimization for LG GX with its improved AI technology. LG GX is also completed with AI Picture Pro that can enhances the color, clarity and contrast of the picture delivered on its screen.

3. Advanced Contrast Enhancer and Dolby Vision IQ Support

We can find that Advanced Contrast Enhancer is installed as the additional contrast technology of LG GX. Advanced Contrast Enhancer is able to optimizes the brightness range of the screen according to what’s viewed by the TV screen. We can also find that both of LG GX and E9 already support HDR10, HLG, Dolby Vision as well as HDR Dynamic Tone Mapping Pro. Additionally, we can also find that LG GX also supports Dolby Vision IQ. So that we can enjoy our favorite HDR Dynamic Tone Mapping Pro on the screen of LG GX.

4. Price

When we look at the price of LG GX and E9, we can find that LG GX is usually offered at the higher price than LG E9 for similar screen size option. If you are interested to know their latest price difference, you need to check their price since TV prices often change over time.

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What is the Reason to Choose LG GX?

LG GX can be called as the improvement model of LG E9. It comes with slimmer bezel depth that makes it looks more stunning when it’s hung on the wall. We can also find that LG GX comes with improved picture processor and upscaling technology while It’s also completed with Advanced Contrast Enhancer and Dolby Vision IQ support that give us more reasons to choose LG GX. LG GX is the model that you should choose if you don’t mind to spend more since it’s usually offered at the higher price than LG E9.

LG GX Price

77-Inch (OLED77GXPUA)

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65-Inch (OLED65GXPUA)

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55-Inch (OLED55GXPUA)

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LG E9 can be called as the older version of LG GX. It comes with Glass TV design that looks beautiful on your wall even when it’s turned off although it’s indeed still thicker in bezel depth than LG GX. LG E9 is also able to deliver excellent picture quality although it’s a little less advanced in picture technology since It comes with the older version of α9 processor and upscaling technology while also doesn’t come with Advanced Contrast Enhancer and Dolby Vision IQ Support. If you have more limited budget for the OLED TV that will looks beautiful when it’s hung on your wall, then LG E9 is the model that you should consider.

LG E9 Price

65-Inch (OLED65E9PUA)

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55-Inch (OLED55E9PUA)

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